Money and Mind

Adsense creeping up on me!

August 14th, 2007

I am getting quite excited about Adsense as a means of revenue, from my site. I have created a whole lot of new content pages recently including a collection of articles under the banner Pay Per Click Bootcamp

I am using Adwords to drive traffic to those pages and it’s been interesting watching how it develops. I am still paying more to Adwords for the traffic to get there than I am getting back from Adsense, but for some reason that I don’t understand, the gap is closing every day.

In the first couple of days, my Adsense revenue was only covering less than 10 percent of my Adwords costs, but this has steadily climbed, till yesterday, when it reached 75%. What is weird is that this has entailed no intervention from me whatsoever. I haven’t changed the ads or the content or the bid price or anything. It just keeps climbing.

Now of course it may plateau out shortly, but I will keep it running each day and see what happens. If it starts to show a profit, you will be the first to know.

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